Years ago, we had Birkenstock trunk shows that would bring in more than a hundred customers to select new styles of the carefully crafted shoes and sandals. Once we started carrying other brands in our store, we found representatives from the best companies were willing to come and show new product from their lines that could be ordered for delivery either at once or in the future season. Now we have more companies that would like to be our guest for special events than we have weekends at the beginning of each season; hence, a Season of Shows has arrived. This spring ’15 season has been markedly different than any in our past. The Birkenstock brand is calling out to customers of all ages. Teenagers are wanting the same shoes they teased their parents or grandparents about only a few seasons ago. Young moms are realizing their legs aren’t tired at the end of the day when wearing the shock absorbing support of Birkenstock. Vacationers of all ages are finding that Birkenstock are perfect to walk for miles and can easily wear the footwear into a nice restaurant. We find ourselves fitting whole families, including children five years old and up. After 29 years of serving the central valley, we are basking in the knowledge that so many are choosing good healthy footwear.

Our Spring Events will continue thru May 2nd. We seem to rearrange the store on a weekly basis to serve more customers (i.e. fewer display tables, more chairs, and more space around the Birkenstock displays). Our staff has just completed a new fashion shoot with photographer Michael Montanez. Yes, the models on our monitor are our staff who are as ready to serve you as they are beautiful. Please come early to any of our special events to avoid lines at the register and to enjoy my homemade scones with coffee. Thank you for choosing to support our family business.

Toni Budworth, co-owner